Privacy Policy
1. SCOPE AND APPLICABLE LAWS
This Privacy Policy explains how Sunrida Trading Co., Limited, trading as Sunrida (“Sunrida,” “we,” “us,” or “our”), collects, uses, discloses, and protects personal information when you use the Sunrida website, submit an inquiry, or request a quotation. For the processing described in this Policy, the responsible entity is Sunrida Trading Co., Limited.
This Policy is intended to address privacy and data-protection requirements that may apply to visitors in different jurisdictions. Depending on where you are located, relevant requirements may include the EU General Data Protection Regulation, the UK GDPR and Data Protection Act 2018, California privacy law, other U.S. state privacy laws, Canada’s PIPEDA, Australia’s Privacy Act and Australian Privacy Principles, New Zealand’s Privacy Act, and other applicable local privacy laws. Additional rights may apply where required by local law.
2. INFORMATION WE COLLECT
Information you provide to us may include your full name, company, country or region, business email address, phone or WhatsApp number, the type of inquiry, application category, packaging format of interest, estimated quantity, project requirements, messages, and other information you choose to submit through the Site. You are responsible for ensuring that information you provide is accurate and appropriate for the purpose of the inquiry.
When you access the Site, certain technical information may be collected automatically by the website platform, hosting provider, security tools, or analytics services. Depending on the tools used, this may include IP address, device and browser information, operating system, language settings, referring page, pages viewed, interaction data, timestamps, and approximate geographic information derived from technical data.
Where third party services are used to operate, secure, host, analyze, or process information submitted through the Site, those providers may process limited information as necessary to provide their services. Such services may operate on international cloud infrastructure.
3. HOW WE USE YOUR INFORMATION
We may use personal information to operate the Site, respond to general inquiries, evaluate requests for quotations, communicate with business contacts, provide product or project information, support potential or existing business relationships, maintain Site security, prevent misuse, analyze and improve Site performance where permitted, keep appropriate business records, and comply with legal or regulatory obligations.
4. LEGAL BASES FOR PROCESSING (EU/UK USERS)
Where the EU or UK GDPR applies, Sunrida may process personal information because it is necessary to take steps at your request before entering into a contract, to perform a contract, to pursue legitimate business interests such as responding to B2B inquiries, securing and improving the Site, to comply with legal obligations, or on the basis of consent where consent is required. If processing relies on consent, you may withdraw that consent at any time, without affecting processing that occurred before withdrawal.
5. COOKIES AND TRACKING TECHNOLOGIES
The Site may use cookies and similar technologies for essential website operation, security, performance monitoring, and internal analytics. Where required by law, Sunrida will request consent before using non-essential cookies. More information is provided in the Cookie Policy and through the Cookie Preferences controls.
6. DATA SHARING AND DISCLOSURE
Personal information may be shared with cloud hosting providers, analytics service providers, security providers, professional advisers, and legal or regulatory authorities where required. Sunrida does not sell personal information or share it with third party advertisers for their own marketing purposes.
7. INTERNATIONAL DATA TRANSFERS
Because the Site may be accessed internationally and may rely on service providers or authorized personnel in more than one country, personal information may be stored, accessed, or processed outside the country where you are located. Where applicable law requires safeguards for such transfers, Sunrida will use appropriate contractual, organizational, or legal measures.
Personal information may be stored on international cloud servers and accessed by authorized personnel located in China. Where required, Sunrida will use appropriate safeguards, including contractual confidentiality, security obligations, and standard contractual clauses.
8. DATA RETENTION
Sunrida will retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including responding to inquiries, maintaining relevant business records, complying with legal obligations, resolving disputes, and enforcing agreements. When information is no longer required, it may be deleted, anonymized, or otherwise handled in accordance with applicable requirements.
9. SECURITY MEASURES
Sunrida will use reasonable technical and organizational safeguards appropriate to the nature of the information and the systems used to process it. However, no method of internet transmission or electronic storage can be guaranteed to be completely secure, and users should exercise appropriate care when sending sensitive business information online.
10. CHILDREN’S PRIVACY
The Sunrida Site is intended for business users and is not directed to children. Sunrida does not knowingly seek to collect personal information from children through the Site.
11. YOUR PRIVACY RIGHTS
Depending on your jurisdiction and applicable law, you may have rights to request access to personal information, correct inaccurate information, request deletion, restrict or object to certain processing, obtain a portable copy of certain data, withdraw consent, or opt out of certain processing. Some jurisdictions may also provide rights to receive information about categories of personal information collected, used, or disclosed.
Residents of the EEA or United Kingdom may also have the right to complain to a relevant data-protection authority. Residents of California, Canada, Australia, New Zealand, and other jurisdictions may have additional rights under local privacy laws. Sunrida may need to verify a requester’s identity before completing a privacy request.
Privacy requests should be sent to: info@sunrida.hk.
12. DO-NOT-TRACK SIGNALS
Sunrida currently does not respond to Do-Not-Track (DNT) browser signals.
13. CHANGES TO THIS POLICY
Sunrida may update this Privacy Policy from time to time to reflect changes in the Site, business practices, service providers, or applicable requirements. The updated version will be posted on the Site with a revised Last Updated date. Where required, additional notice of material changes may be provided.
14. CONTACT INFORMATION
For privacy or data-protection questions, or to exercise applicable privacy rights, contact:
Sunrida / Sunrida Trading Co., Limited
Email: info@sunrida.hk
Address: 11th Floor, Kwan Chart Tower, 6 Tonnochy Road, Wanchai, HONG KONG